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Recent works
2008-05-02
Saint-Gobain building distribution
by MISSION
CHALLENGE
Saint-Gobain Building Distribution:
N° 1 in Europe in building materials distribution,
3.600 outlets,
20 countries,
N° 1 worldwide in tiles distribution.

In 2006, the Group made the acquisition in Benelux
of various major companies:

Binje Ackermans,
LM Matériaux and Jans.

=> Creation of a new umbrella brand for all shops in Benelux
with a 360° communication plan.
SOLUTION
- Creation of a brand name and logo
- Branding
- Internal communication
- Public Relations
- 2 Events: employees - clients
- Website
- Direct-Marketing
- Advertising
RESULTS
- Strong motivation of all employees
- Explosion of brand awareness and visibility
- Powerful brand identification

=> Leadership in building material distribution
Visit MISSION-SYSTOLE IN webpage
Visit MISSION-SYSTOLE website
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