Monday, February 15th 2010
Ukrainian IN agency Pulse created AVATARized web-site for McDonalds

On the 4th of December 2009 a web-site created by Pulse marketing agency for the promo-campaign "Conquer Pandora" for McDonalds was launched.
On the eve of the Avatar movie premier, McDonalds is conducting an exciting promotion, which gives everybody the possibility not only to dip into the mysterious world of the planet Pandora, but also to win interesting prizes: laptops and software from Microsoft, T-shirts with the Avatar logo and fruit pies from McDonalds.
The promo web-site includes three game modules: Pandora Quest, Pandora Rover and Avatarization.
The first two modules give to visitors the possibility to take a walk through the exotic world, visit incredible sites on the planet and meet unexplored life forms. In the third module visitors can upload their own photos and turn themselves into Na'vi nation representatives.
The web-site has already been visited by almost 100 000 people since launch, and every day the figure is increasing!
Pulse also produced scratch-cards, instant presents and uniforms for promoters.
Visit IN webpage